Excavator market demand is booming
2021-03-12 14:25:15
As the state has increased investment to strengthen the construction of highways and infrastructure, the demand for excavator market in China has shown a rapid growth.
The demand of excavator market in China has the following characteristics: Environmental-friendly excavators with low noise, low energy consumption, comfortable driving, convenient operation, and beautiful appearance are welcomed by users; the amount of purchases by self-employed operators has greatly increased, which is an increase of 30% over the same period of last year. Above, a new buyer’s market was formed; the sales volume of medium-sized excavators such as PC200 and PC220 increased rapidly and became the preferred target for some users; brand-name excavators were sold well.
The majority of users put forward the following requirements and hopes for excavator manufacturers: product quality can be trusted, durable, long service life; after-sales service can keep up, hoping to be on call, no wringing, no delay; manufacturers can Frequently organize technical personnel to visit users, answer user's problems, help users to properly use and maintain excavators; production companies maintain long-term supply of accessories to users, reduce intermediate links and reduce maintenance costs.
Sales from excavators also reflect the following problems: Domestic excavators still have a certain gap in terms of structure, overall machine performance, and technical content compared with foreign-funded or joint venture products. The market share is low; due to the user's brand Stronger awareness, some foreign brands excavator products in short supply, while the domestic mining companies still lack breadth and depth of their brand promotion, resulting in users do not want to buy or not dare to buy; some sales staff of low quality, affecting the user's corporate image Awareness.
Therefore, as a manufacturer of domestic excavators, while paying close attention to product quality, we should also devote more efforts to strengthening self-promotion and improving the quality of employees. Only in this way can we remain invincible in the fierce market competition.
The demand of excavator market in China has the following characteristics: Environmental-friendly excavators with low noise, low energy consumption, comfortable driving, convenient operation, and beautiful appearance are welcomed by users; the amount of purchases by self-employed operators has greatly increased, which is an increase of 30% over the same period of last year. Above, a new buyer’s market was formed; the sales volume of medium-sized excavators such as PC200 and PC220 increased rapidly and became the preferred target for some users; brand-name excavators were sold well.
The majority of users put forward the following requirements and hopes for excavator manufacturers: product quality can be trusted, durable, long service life; after-sales service can keep up, hoping to be on call, no wringing, no delay; manufacturers can Frequently organize technical personnel to visit users, answer user's problems, help users to properly use and maintain excavators; production companies maintain long-term supply of accessories to users, reduce intermediate links and reduce maintenance costs.
Sales from excavators also reflect the following problems: Domestic excavators still have a certain gap in terms of structure, overall machine performance, and technical content compared with foreign-funded or joint venture products. The market share is low; due to the user's brand Stronger awareness, some foreign brands excavator products in short supply, while the domestic mining companies still lack breadth and depth of their brand promotion, resulting in users do not want to buy or not dare to buy; some sales staff of low quality, affecting the user's corporate image Awareness.
Therefore, as a manufacturer of domestic excavators, while paying close attention to product quality, we should also devote more efforts to strengthening self-promotion and improving the quality of employees. Only in this way can we remain invincible in the fierce market competition.
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