The price of giant accessories can greatly reduce the car market can reburn smoke

A few days ago, Shanghai Volkswagen announced that since October 1st, it has adjusted the prices of over 100 accessories for its two series of PASSAT and POLO models, with the largest drop of 80% and an average reduction of 25%. A few days ago, Shanghai Volkswagen announced that since October 1st, it has adjusted the prices of over 100 accessories for its two series of PASSAT and POLO models, with the largest drop of 80% and an average reduction of 25%. As the largest car production base in China, Shanghai Volkswagen has the largest market share, and has formed a mass production of accessories and a huge sales and maintenance network. The adjustment of the price of accessories will greatly reduce the cost of the use of Shanghai Volkswagen owners. There will be a greater discount than before in the purchase and maintenance of parts and accessories, and the decrease in the price of accessories will also reduce the insurance cost for consumers. As a result, purchase and use costs are reduced, making PASSAT and POLO more cost effective. Shanghai Volkswagen's price cuts on the parts of the auto parts market before the collective rise is undoubtedly a strong deterrent, in July, there have been more than a thousand kinds of accessories prices rose exponentially. In the face of the decline in the overall price of the entire vehicle, manufacturers have to use their brains to make spare parts in order to maintain profits: auto parts do not fall. Since May, parts prices have begun to show signs. According to statistics, the increase in imports of accessories in the 10% -20%, of which Nissan parts average increase in 15% -20%, individual varieties rose more than 30%, and domestic pieces of the increase is also 5% -10%, as rare pieces The increase was nearly 30%. After entering June and July, the price of auto parts has continued to increase. According to a parts supplier from Linda Auto Parts City, more than 1,000 kinds of imported parts prices were raised in July, and the maximum price of individual parts and accessories actually reached 1300%, and the price of most parts has doubled. . Among them, the Bokang, Jetta, etc. in the traditional oldest three are the most obvious. For example, Jetta’s spare parts for oil, starter motors, and water pumps have risen by several yuan to several tens of yuan from three years ago. The 1176 kinds of accessories prices are all raised in recent years has never been a thing. With regard to the soaring prices of accessories, many consumers are screaming at it and are deeply dissatisfied. “Because I had bought 5,000 yuan, I just bought it for a week and the accessory price has doubled. I knew I would never buy a discount car.” Miss Wang who just bought a new car is now less than a month ago. Things are still somewhat angry. According to industry analysts, the current price war in the auto market is mainly concentrated in the decline in vehicle prices. This kind of price reduction is only a one-time cost-saving purchase for consumers, and for consumers, the cost of using vehicles is Will become a very large expenditure after the car purchase. Although the price of the car has gone downwards, there is still a saying that does not seem to be out of date. It is: You can afford it and you can't afford it. Many car owners face “latecomers” who eagerly want to buy a car. They often remind people in good faith that car purchases must be rational, because different grades of cars not only mean the difference in price when buying a car, but also mean more. The cost of using it after years of owning a car is different. Especially for maintenance and repair, the more expensive it is to buy a car, the more it will cost. The opinion of an industry person also coincides with the experience of many old car owners. In his view, the general family car, from purchase to retirement, maintenance costs will generally account for more than 1/3 of the car price. In response to the rise in the prices of many accessories, the demand for price reductions for accessories has become higher and higher, but apparently no momentum has been formed. In fact, before Shanghai Volkswagen imposed price cuts on parts prices, some auto manufacturers had already lowered the prices of accessories, such as Southeast, Fiat, and Hippocampus, but they had little impact on the entire domestic market. From the second half of last year, South East Automotive not only reduced its vehicle prices again but also repeatedly adjusted the prices of parts and components of the entire vehicle series in order to further expand its market share while guaranteeing after-sales services. The previous month was even more counter-current, and in a boom of auto parts, the prices were again significantly reduced. The price adjustment of spare parts as many as 500 items, including more than 200 pieces of commonly used spare parts, an average drop of 50%, such as lioncel's taillights from the original 734.38 yuan to 366 yuan, fulika gasoline filter With brackets from 73 yuan to 73 yuan, headlights from 768.57 yuan to 396 yuan, the overall price of accessories has generally been lower than the equivalent model, thus completing its amazing hop. Industry experts said that because automobiles are a consumable product, parts and components have always been an important source of income for auto companies. In spite of the decline in vehicle prices, manufacturers can still make substantial profits through spare parts and repairs, so that “the loss of embankments in the embankment will be reduced”. However, with the intensified competition in the auto market, manufacturers will have to force the competition from pre-sale to post-sale. Although the price of automobiles has dropped since the beginning of this year, the prices of spare parts have remained high. As an industry giant, Shanghai Volkswagen will lower the price of parts and components, will play a leading role in the overall reduction in the price of Chinese auto parts, but in the end can not drive the price war in the entire auto parts field, ignite the desire of people to buy a car, or a Unknown number.